Pharmanex Medical Division

Opportunity

The trend in today's market is preventative health care. More and more people are becoming proactive in their health, and as they do so they are seeking the advice of their health care professional to help them select which products to take. The problem up until this point was that physicians and pharmacists were not confident in the level of science behind any products so they would not recommend any to their patients. This leaves their patient asking a desk clerk at the local nutrition store which product they should take.

While researching the possibility of the medical division, we talked with several physicians and this researched notion was confirmed: they would not recommend a product that they could not trust. To gain their trust there had to be scientific studies and researched data to fulfill their needs.

Here are some interesting statistics:

• There are over 700,000 practicing physicians who see millions of patients every day in the U.S.
• 72% of those patients are currently taking some form of dietary supplement.
• Most of these patients say that their health care professional is the most trusted source for information.
• Pharmaceutical companies have partnered with physicians to create over $100 billion in sales.
• 75% of the prescriptions written by physicians are driven by their drug rep.
• 75% of the information physicians receive about these grugs come from their drug rep.

At Pharmanex, our team of world class scientists do extensive research on the products we offer so health care professionals can feel confident in recommending Pharmanex supplements to their patients. The Pharmanex Medical Division (PMD) has been developed to provide health care professionals with factual, scientific information they need on herbal products.

• Policosanol (polycosanol) is a mixture of fatty alcohols derived from the wax of honey bees. These active substances act to lower cholesterol levels by several mechanisms including blocking the formation of cholesterol in the liver. Well designed clinical trials have included short and long-term, randomized double-blind studies comparing Policosanol to a placebo as well as blind comparative trials versus statin drugs, fibrates, niacin and probucol. The results from the clinical studies involving nearly 30,000 total patients clearly demonstrates that Policosanol is one of the best known answers for fighting cholesterol levels and actively lowering them safely and effectively, whether we are talking about natural dietary supplements, herbal products or drugs.



• Cholesterol is transported through the bloodstream by special molecules called lipoproteins (lipo- means "fat.") There are three main kinds: high-density lipoprotein (HDL), low-density lipoprotein (LDL), and very low-density lipoprotein (VLDL). LDL carries fats from the liver to the body cells, while HDL carries fat back to the liver. The higher the level of LDL, the more fat you have in circulation, and the greater your risk of fat-related illnesses such as atherosclerosis ("hardening of the arteries"). In contrast, HDL protects against these illnesses because it removes fats from circulation and puts them back into storage in the liver. When doctors measure cholesterol levels, they are analyzing the ratio of HDL to LDL. The more HDL you have, and the less LDL, the better off you are. That's why you'll often hear HDL described as "good" cholesterol and LDL as "bad" cholesterol.



• The more LDL you have, the more cholesterol is in circulation, and the greater your risk of heart disease. Currently, experts recommend that your total blood cholesterol level should be less than 200 mg/dl. The LDL level should be less than 130 mg/dl and the HDL level should be greater than 35 mg/dl. For every one percent drop in LDL levels, there's a two percent drop in the risk of heart attack. By the same token, for every one percent increase in HDL, the risk of heart attack drops three or four percent.



• The ratio of your total cholesterol to HDL and the ratio of LDL to HDL are clues that indicate whether cholesterol is being deposited into tissues or is being broken down and excreted. The ratio of total cholesterol to HDL should be no higher than 4.2, and the LDL-to HDL ratio should be no higher than 2.5.

As a Pharmanex Medical Representative you have the opportunity to call on these health care professionals and begin creating your own billion dollar industry with herbal supplements. You will also have the opportunity of providing that 75 percent of the information the doctor's are going to need to feel confident in our Pharmanex products and recommend them to his/her patients.

This is an excellent opportunity for you to begin building your business while providing an invaluable service to the medical community. Not only can your dedication result in financial rewards, but you will also feel the satisfaction of helping other live a healthier lifestyle.